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A rugby club steeped in tradition looks to the future with a bold new brand.
After 50 years, the Union County Rugby Mudturtles are rebranding to celebrate its legacy and energize a new generation of players and supporters. The new identity aims to modernize the club’s image, unify its teams, and inspire the next era of rugby in Union County.
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Deliverables
Brand Identity
Art Direction, Visual Identity, Strategy, Brand Guidelines
Website
Copywriting, Imagery, Responsive Design, Webflow Development
Materials
Visual System, Core asset development, promo materials, merchandise